Make use of our network of professionals around the world.

In-market research

Concept research Check creative concepts for foreign market suitability. Checks include style, language, design, cultural relevance, local sensitivities and type style. A quick, easy and cost effective way to determine if your concept or route is going to work in other countries. We can even check against specific target groups. Both time and costs are reduced by conducting the research by email/online to any size of panel.

 

Brand name research Test your brand name suggestions in local markets against a check list to make sure the names are not being used already, convey the right meaning, and will not offend anyone or have negative connotations. We also have considerable experience with international brand name creation.

 

In-market research Check consumer attitudes to new products, services and ideas in foreign markets against specific target groups. A fast and pragmatic approach. Both time and costs are reduced by conducting the research by email/online to any size of panel. Also featuring global youth markets.